People use Google for a lot of things. They might be sending emails through Gmail or watching videos on YouTube. They might also be looking for their next read in a blog within Google’s huge display network. The list can go on and on. Now, imagine promoting your book to like-minded readers in Google’s extensive system. You could be introducing your book to thousands of potential buyers in one single ad campaign!
With the Online Book Ads via Google service, your book ad will be featured on content websites and web pages—not on search results pages. These ads work by capturing audience’s attention on websites because they’re relevant to the viewer’s interest, making these tailored, targeted, and timely connections possible.
With this service, you get:
- Creation of your book ad in various formats: web image ads, web text ads, and mobile web ads
- Your ad can target placement by location, age, language, audience interest, topic, and keywords
- Placement of your book ad for 30 days on sites that are part of the Google Display Network
When you use your existing Author Books Publisher-designed website as a landing page, up to 10 GB of excess bandwidth per month is covered by this service.
Do you think your book would benefit from a longer campaign? A 60 and 90-day option is available! Talk to your marketing consultant today to learn more.
WHAT YOU NEED TO KNOW:
Google is one of the largest display networks with an amazing reach of 90% of users in the Internet. There are over 2 million partner/participating websites, plus specific Google websites—including Google Finance, Gmail, Blogger, and YouTube—that show AdWords ads. This network also includes mobile sites and apps that show ads.*
*As of 2019